Client: Phoenix Locksmith Service

The Invisible Robbery:
How "Click Farms" Stole $1,300/Month

With a 3.2% CTR, the ads looked successful. But the phone wasn't ringing. Our forensic audit revealed that 60% of his budget was being drained by bots and competitors, not customers.

$800+
Refund Recovered
Reclaimed from Google
$280
Cost Per Lead
Down from $700+
21
Real Clients
Humans, not bots

Evidence of "Click Fraud"

We tracked the IP addresses and user behavior. The pattern was unmistakable.

1. The Midnight Attack

Real customers call during the day. These "clicks" happened at 3 AM from the same 5 IP addresses, draining the budget before sunrise.

⚠ DETECTED: 60% Bot Traffic

2. No "Burglar Alarm"

The account had no IP exclusions or fraud monitoring enabled. It was an open vault for competitors.

System Check: IP Monitoring...
Error: IP Exclusion List Empty
Analyzing Click Duration...
Warning: Avg Time on Site < 1s
Source Identification...
Alert: Multiple Clicks from Same Subnet

3. HTML Blindness

The landing page code couldn't tell a human from a bot. We needed to inject code to measure "Scroll Depth" and "Mouse Movement."

The Leak: $1,300/mo wasted on fake clicks that "bounced" instantly.

Building the Firewall

🚫 The Vulnerability

✅ The Shield

Fraud Refund Processed

We gathered the evidence, submitted the claim to Google Ads, and secured a credit for the invalid clicks.

Credit Applied +$800.00

Is Your Budget Feeding a "Click Farm"?

High clicks with zero calls is the #1 sign of fraud. Competitors and bots don't care about your business—they just want to drain your wallet.

I offer a "Click Fraud Audit" for Locksmiths.
I'll analyze your traffic logs, block the bots, and help you fight for a refund.

Recommended Next Steps

Stop Wasting 30%-45% of Your Google Ads Budget

Get a comprehensive forensic audit. I manually hunt down your negative keyword conflicts, geo-targeting errors, and tracking blind spots, and reveal them in a custom 3-5 minute video breakdown.

Get Your Free Audit
100% Manual Review. No Automated Scripts.